Att: Australian business - wake up to mobile!

To me, it's as obvious as the nose on your face - mobile devices are revolutionising how we interact with information in our daily lives. It's also obvious that Australia, my home and my favourite place in the world, is way behind in the mobile technology and infrastructure game. What people think of as "revolutionary" here at the moment is, to quote pop radio, "so yesterday" compared to the rest of the world.

This poses an interesting problem for Australian mobile developers, but I feel like the best answer I can give business people and decision makers right now is "Just get on with it - have a go!". Too many business people wait for something to become popular before getting on board, before taking the risk (by which time there's no risk at all and you've lost your competitive edge). With mobile, Australian business needs only look at our neighbours in the Asian region to see where it's going - or look a little further to our roots in Europe where it's going nuts!

C'mon Aussie, get going and see what happens. I'll tell you what happens - you lead instead of follow.

Here endeth the pep rally!